How retailers use our loyalty card data

Retro

Founder
Staff Member
Joined
4 Jun 2021
Messages
5,126 (4.49/day)
It's not creepy, not creepy at all...

A huge amount of consumer data is available and - if obtained - is a valuable asset for companies.

And customer loyalty cards, while rewarding shoppers with discounts and deals, are one easy way for companies to collect data on a large scale.

 

Tiffany

Web Diva
Staff Member
Joined
13 Apr 2022
Messages
2,254 (2.72/day)
Ewwww....never thought of that in terms of super data collecting.:eek:
 
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